Eco Clean Marine (NGO)

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  Services: Admin & Ops • Digital Marketing • Website

Client Since: September 2023
Industry: Environmental Non-Profit
Region: United States
Engagement Model: Flexible Hourly (ongoing)

Challenge

Donor records, volunteer coordination, and event promotion were running on fragmented, manual workflows. The organization needed dependable data hygiene, consistent digital presence, and a single operating rhythm across press, social, email, and the website.

What We Did

• Data & CRM Ops: Organized donor/volunteer databases, deduped records, created tags/stages, and wrote clear data SOPs for intake, updates, and reporting.
• Social & Creative: Managed social calendars; designed on-brand graphics for cleanups, fundraisers, and awareness days; prepared quick-turn asset packs for partners.
• Press & Email: Drafted press releases and media notes; ran email newsletters and event sequences (announce → reminder → recap) with UTMs for clarity.
• Website Care: Kept program pages, event info, and impact updates current; ensured messaging and visuals stayed consistent across channels.
  Dashboards & Reporting: Built KPI dashboards for donor growth, volunteer sign-ups, event reach, and post-event engagement to guide decisions.

Impact

1. They evolved from task help to a true partnership. What began as data entry became a full operating rhythm across data, web, email, social, and press, so they can plan campaigns and events with confidence.
2. Their donor and volunteer follow-ups got sharper. A unified CRM, clean records, and clear data SOPs helped them acknowledge contributions on time, nurture relationships, and coordinate volunteers more reliably.
3. Their visibility and participation rose. Regular, on-brand publishing across web, email, and social increased awareness of clean-ups and drives, leading to stronger event participation and improved stakeholder engagement.
4. They focus more on the mission. With digital presence, admin support, and CRM systems handled, their core team spends more time on on-the-ground environmental work.
5. They make decisions with data. KPI dashboards for donor growth, volunteer sign-ups, and event reach gave them real-time feedback to refine programs and communications.